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CNET launches print magazine

Since 20 years, CNET has been bringing us groundbreaking stories behind every car, phone, gadget, Smartphone etc. through their site. Now get ready to read a new medium – CNET print magazine! CNET, the one of the earliest web pioneers has decided to launch a print magazine in a time when other outlets are considering shutting down the print version because of web popularity. The magazine will be published quarterly. The 20 years old news website has been ever expanding. The editors – in – chief of CNET, Lindsey Turrentine and Connie Guglielmo said that they want to embrace the print version to tell stories in new ways that are more fun and compelling. Around 200,000 copies will be printed of the first issue priced at $5.99.

CNET launches print magazine

The first cover will feature LL Cool J. The CEO of CBS interactive – Jim Lanzone said that in future this CNET is going to be a multiplatform brand. The digital version attracts almost everyone from enthusiasts to tech novices. According to stats, CNET records tens of millions views every month. For now the magazine is available only in Canada and the United States.  This quarterly magazine features original work done by the reporters and writers of CNET. The inaugural issue features an article by Roger Cheng about exploring digital connections in our lives which are very complicated, interviews with visionaries and celebrities, and some tech tricks and so on. You would also get to read about technology from an entertaining perspective by Stanley Bing.

There is also a gift guide of 24 pages with CNET reviews. The largest online tech publication giant’s first print version will be hitting the newsstands this week. The magazine will come with a winter 2014 edition. The print’s content is entirely produced by the staff of CNET alone, but the production and distribution activities are backed by its parent company – CBS Interactive. The content that would appear in the magazine won’t be available over internet, at least for now. The audience targeted for the print edition are its regular readers who want an easy access to all tech news. The current magazines do not serve this portion of audience well as said by CNET’s editor – in – chief. There is no magazine in market that focuses on tech consumerism.

The magazine has already found a place at Barnes & Noble. The American media website was founded in 1994 as the CNET Networks’ flagship brand. In 2008 it was acquired by CBS Interactive. Initially the website produced content for TV and Radio. Now it makes use of many modern media distribution methods such as blogs, podcasts, CNET video and Internet TV network. CNET TV included The Web, CNET Central and The New Edge. These were followed by TV.com. Apart from these it also created News.com – a TV tech news program that used to air on CNBC in 1999. Acquisitions of CNET include GDT, mySimon and ZDNet. CBS Interactive acquired the properties of CNET Networks for $1.8 billion on June 30, 2008.

CNET’s Official Announcement – http://www.cnet.com/news/introducing-cnet-magazine/

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