Apple wants customers to know the iPhone 6s fully

The new iPhone is almost upon us and it might seem as if it’s just a slightly enhanced version of the previous one. Contrary to this belief, Apple wants the customers to think differently and has been rolling out full-page ads over the weekend depicting new features of iPhone 6S. Over time, the customers have observed that every other year Apple redesigns the phone and then offers a new feature or two in the off year. This year, Apple is making extra efforts to tell the potential customer about the new features that have been introduced with the new iPhone.

First off, there is the brand new 64-bit A9 chip that has made computing on the iPhone faster than ever.  Apple has also claimed that A9 is about 70p per cent faster than last year’s A8 when it comes to the usual computing tasks and 90 per cent faster at graphical tasks like gaming. With the introduction of the new iOS9, Apple will be providing the users with many software enhancements like a smarter Siri, longer battery life and a new Low Power mode. The OS has arrived and a number of people have already upgraded to it.

This time around Apple has given iPhone a massive upgrade in terms of camera. iPhone 6S will have better camera both on the front and back. A 12 megapixel camera is a huge jump for Apple as it has been holding on to its 8 megapixels sensors in its iPhones for years. The new 5 megapixel FaceTime front-facing camera will now provide better resolution and hence better selfies. Perhaps, the most iconic feature this time is the new Force Touch. Apple has included a variation of Force Touch, which you can find in different capacities on the Apple watch and on some Mac track pads. The feature is called 3D touch and it recognizes the gravity of your touch to perform different tasks. It will adopt the same pressure-sensitive capability that calls up secondary menus and actions when you press and hold the screen. Apart from all this, Apple has now joined it rivals in the 4K video recording, at 3,840 X 2,160-pixel resolution club. The best thing about recording at 4K is that later on you’ll be able to watch those videos on your 4K TV.

The pricing of the iPhone is competitive and Apple is looking forward to sell loads of iPhone in this financial year.