Image is for representational purpose only. Source: Wikimedia Commons |
The design and fashion industry is a huge business the world over with a reach so wide, it affects almost every part of our lives, be it the clothes we wear, the homes we stay in, the products we buy, or even the cars we drive. And the key to the success of this industry lies in evolution – adopting superior technologies, smarter business strategies, and most importantly, intelligent human resources.
Design wholly depends on man’s ability to stretch his powers of imagination. This is only possible if he is confident and well-versed in the skills required to conceptualize and create. And confidence only comes with the right design coaching and opportunity to hone these skills. This is where an institution like AFD India steps in, providing a platform for aspirants to learn and refine their skills before showcasing them on bigger stages like an NIFT or NID. The vastness of the industry means that there are multiple focus areas where people can make a difference, from development to marketing to management to planning to communication. However, the core ideal is to ensure that the difference made takes the industry forward.
The business of tomorrow needs bright minds who can challenge the existing scenario. Design and fashion are at the core of most industries today and it is our imagination that defines its boundaries. As the following narratives will tell you, only the people who drive it can determine how far we can go.